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Renaissance Glove

Project Type

Packaging Design

Date

2022

Location

Canada

For

Renaissance Glove - Daniele Henkel Enterprises

At Nesslla Communication, we worked closely with Renaissance Glove on the R&D and product development of their premium bath salt product. Our involvement began from the earliest stages, helping the brand shape its bath salt formula by analyzing industry trends, customer preferences, and market gaps. We collaborated with Renaissance Glove’s internal team to ensure the product formulation was not only effective but also aligned with the brand’s commitment to quality, luxury, and natural ingredients. This foundation laid the groundwork for a product that truly resonated with consumers seeking indulgent, high-quality bath care solutions.

Once the product development phase was completed, we initiated the packaging design process, which involved several well-structured steps. Starting with research and analysis, we identified key features that would appeal to the premium bath product market. Through concept development, we brainstormed and designed initial ideas that reflected Renaissance Glove’s brand identity, focusing on evoking a sense of luxury, calm, and relaxation. Each concept was crafted to tell a visual story, ensuring the packaging conveyed the product's natural benefits and superior quality.

Selecting the right colors and materials was a crucial part of the process. We opted for a soft, elegant color palette that aligned with the product's soothing purpose, while also choosing sustainable and eco-friendly packaging materials to reinforce Renaissance Glove’s values. Once we had a solid design direction, we used advanced design software to create detailed packaging visuals, ensuring all elements—typography, imagery, and layout—worked harmoniously to create a cohesive, eye-catching product.

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